Advertising Campaigns on Facebook

Advertising Campaigns on Facebook

Advertising campaigns on Facebook have become done in multiple and easy ways, as there are some free ways that not everyone knows about how to advertise on Facebook for free, such as: appropriate promotion in groups, Market Place, Pincode, and others because many people are ignorant of these strategies, They resort to advertising even at the beginning of their business, but in this article we will show the correct ways to do free promotion, with an explanation of some marketing sciences in order to make professional advertisements.

Advertising campaigns on Facebook

How to advertise on Facebook for free via Market Place, in easy and simple steps. First, you must create a new list and choose its type. You can create a list to display one or more items from the following list:

  • Sell a car or motorcycle.
  • Selling services and other products.
  • Homes for sale or rent.
  • Post a job opening on a public job board.

Facebook Insights Ad Testing Tool

After choosing the type of listing, it will take you to select the data related to the product you want to advertise, use Facebook tools and promote through groups, and after we have shown you how to advertise on Facebook for free, one of the important tools is the facebook Insights ad test tool located inside your page, which Through it, you can know the interactions and behavior of your page followers. If the participation is good in a specific post, use this post and run an advertising campaign on it through:

  • Select the target post as an image or video and pin it to the top of your page.
  • Share this post to all pages and groups related to the same post.
  • Make some adjustments when making a post each time, such as: share, request a specific comment, or like, so that the post reaches as many followers as possible.

How to promote a post with coupons for free

After knowing how to advertise on Facebook for free via Market Place, there are other ways, namely: Get free Facebook advertising coupons.

  • Open your account, select the post you want to promote.
  • Click on the Promote button and do all promotion steps.
  • When you reach the checkout step, cancel the promotion.
  • Repeat the process for the same post 5-10 times.
  • Sign out of your account.
  • After 2 days of logging into your account, you will find that there are free advertising coupons in your account.
  • Use these coupons to promote your ad for free.

Reason for not being able to promote some posts

In explaining today’s article on how to advertise on Facebook for free, we address an important issue that many advertisers struggle with, which is the inability to promote posts, and there are several reasons, including:

You cannot promote Page cover photos.

  • Don’t promote draft posts and notes.
  • Not promoting live broadcasts.
  • You can’t promote posts or photos you’ve shared from other people’s Pages on your Page.
  • You cannot promote expired posts.
  • Promotion is not possible if your role is not an Administrator, Advertiser, Moderator or Editor.
  • If Facebook reports unusual activity in your ad account.
  • If the payment methods have problem.

Resolve the problem of restricting advertising account and payment methods

If you find an app that shows how to advertise on Facebook for free, but your ad account is restricted, you can apply for a restricted ad account review. The problem may be related to the payment method. You can solve the problem through the payments support link of the Facebook social platform.

What are the methods of advertising campaigns on Facebook?

Let’s be clear that in order for your ad to be published, you must have a payment method with sufficient credit, since Facebook adopts the auction system, you are supposed to enter a bid, and do not think that when you manually enter a cost that is less than the actual ad cost, this guarantees the lowest possible ad cost It’s best to leave it automatic, so that Facebook bids the best bid for your campaign Your ads are paused until you pay for them If your payment method fails, you can try the following:

  • Make sure there is enough balance on the card.
  • Try any other new payment methods on your account.
  • Facebook paid advertising pricing

Facebook adopts an auction system, where the advertiser on the page tells Facebook management how much they are willing to bid for their ads to be shown to the audience of their choice, which pays for more explicit guarantees, bids are based on the cost per impression of the ad, there are other criteria that determine the cost of sponsored ads: total number of views , the target area, the target position, and the efficiency of the advertiser in reducing the cost of advertising, in most cases, 1000 ad views cost one dollar, and may be less or more, and the cost varies depending on the quality of the advertisement, images and content.

Earn money from Facebook instant articles

Invest with Creator Studio, where you can create, monetize, share and measure Instant Articles on Facebook. Apply what you learned about how to advertise on Facebook for free, but you must meet the following conditions:

  • Have a website up and running with Instant Articles.
  • The site is stable, fast, and does not contain many corrupt links.
  • Your site is a bit old, as newer sites are not eligible for Instant Articles monetization.
  • Advertising content in Instant Articles complies with Facebook’s Advertising Policies.
  • That the content of your articles is not prohibited.
  • Direct selling ads are aimed at users who are 30 years of age or older.

How to target the audience of a specific page

We explained how to advertise on Facebook for free, and if you are looking for a way to target an audience for competing pages, go to Facebook Ads Manager from here, and do the following steps:

  • Create a campaign, choose the objective of the campaign and write its name.
  • Enter the daily budget for the campaign.
  • Choose the country, age and gender of your target audience.
  • In the Detailed targeting field, type the name of the Page whose audience you want to target.
  • Complete the rest of the ad steps as usual.
  • The more names you have for competing pages, the better, since you can enter the name of more than one page, so Facebook easily selects the audience interested in that niche, which in turn makes the targeting factor much higher.

How to create advertising campaigns on Facebook

From your ad account, create an ad campaign in Ads Manager.

  • Determine the purpose of the advertisement to sell me or introduce the product.
  • Enter your ad campaign name, and click Continue.
  • Chose your audience by interests and behaviors.
  • Enter the detailed targeting you want.
  • Choose your campaign locations carefully.
  • Determine the budget and schedule for advertising.
  • Set the maximum frequency and frequency for the same person to appear, preferably twice a day.
  • Choose an automatic bid or enter a bid amount if you know the budget you can pay per 1,000 impressions, then click Continue.
  • If you have a business site, add your business sitemap and site URL.
  • You can add a call-to-action button, like call us or put in a contact number and download a book.
  • When you’re done, click Confirm, and your ad campaign will be published.
  • Auto post to Facebook in groups and pages
  • If you don’t have time to post photos, videos, etc. to every group you share, and want to automatically post to, you can do that with Hootsuite integrations.

How to know the participation of others to your publications?

After you know how to do advertising campaigns on Facebook for free, you need to know who shared your posts.

  1. Log in to your Facebook page.
  2. Go to the desired post.
  3. Click the share button.
You will see a list of people who have shared your post on their profiles or other users’ pages.

How to Advertise on Facebook for Free (Dummy Funder)

We do not recommend this method because it harms the accounts and closes them and also to ban them due to theft, it is one of the fake methods of how to advertise on Facebook for free:

  1. Create a new fake Facebook account.
  2. Post any photos and videos you want to promote.
  3. Click the Promote Post button, then target the country you want your post to reach.
  4. Then change the currency option to US dollars.
  5. Then select an entire day for the campaign and specify the amount.
  6. Get an updated code via Telegram.

The best commercial advertisement

The best commercial advertisement

The best written commercial, this is our topic today, how to write a successful commercial or write a short advertisement is a necessary skill when marketing. We watch ads every day in all forms of media, such as tv ads and billboards, but which of these ads is considered successful and valuable commercial, and what is the method of writing a marketing ad?!

The best commercial advertisement 

written commercial is mainly about influencing someone to take action, we have previously explained ideas for writing successful marketing content, for example, when a customer buys a product or subscribes to a mailing list. If you are not sure where to start when writing an ad for a product, This article will guide you on how to write the best commercial advertisement with effective tips and tricks.

What is marketing advertising?

In order to first understand how to write a successful marketing advertisement and the elements of a successful advertisement, we need to define what advertising is and its types? In order for us to know how to write a correct marketing ad that makes your ad different from traditional ads, the method of writing a professional ad formula in various digital or traditional media aims to influence the target audience when displaying brand ads to buy a product or service. Ads are divided into:

  • Ads by format
  1. Written marketing advertisements, for example:  The ads we see on Instagram.
  2. Video Ads: What we see on TV from the commercials.
  • Ads by length
  1. Short form ads: The formula for writing a short ad, Ads that extend over a period of several seconds, such as the ones we see in the form of a YouTube video.
  2. Long-form ads: These are the commercials we see on our favorite TV shows.

What are the types of writing a commercial?

There are many types of marketing ads, and in order for you to be aware of the most important of these types and the skills of writing distinctive marketing content, we will mention them to you as follows:

  • Educational commercial 

It is an advertisement that works to persuade the audience through the media to buy a product using learning and education methods. This tactic exposes the potential customer to the special features of the product that will favor them over others in viewing ads, whether in social media, email, or any of the media, for example, an educational ad describing a six-blade razor as the best machine for getting for the cleanest, smoothest shave.

  • Explanatory announcement

Display Ad is similar to an educational ad with the primary purpose of informing, but display ad provides information about the product by displaying it rather than educating it via media, social media or email, in other words, it is more objective than educational ads, we have seen when writing a successful educational ad the text focuses on the 6-blade razor being the best for the cleanest shave, because it teaches the audience something, as for the explanatory ad, the focus is on showing the ads that the razor has 6 blades (which distinguishes it from other razors in the market) , that is, it is a presentation and illustration of information.

  • declaration of the human interest

Rather than informing or sharing information with a potential client, the way to write a successful commercial in this field involves targeting the clients’ emotions as a persuasion tactic by focusing on the audience’s interests in themselves, their families, and their friends primarily. Here, the human interest declaration can be divided into three subsections. Intimidating, entertaining, and problematic ads.

Scary Ad: An ad that focuses on instilling fear, for example, marketing a product by writing a commercial that focuses on battery poisoning mortality rates among children, it scares the target audience using fear as a primary motive.
Entertainment advertisement: It is an advertisement that targets the human interest by flirting with the sense of comedy and humor to make the potential customer laugh, as the formula for writing a successful commercial advertisement that wins the customer through entertainment and humor will make him give a positive opinion about the product and the brand.
Problem advertisement: It is an advertisement that targets the human interest by focusing on the benefits of using the product as a solution to the dilemma that the customer suffers from, such as: a deodorant advertisement that shows that a person’s life improves significantly after using the product. The advertisement focuses and exaggerates the explanation of the advantages of the product as a final solution to the problem.

  • Institutional advertising

Corporate advertising focuses on promoting the brand rather than the product, the customer will purchase a product through loyalty to the brand, where the focus when writing an advertisement is on spreading goodwill and sharing the company’s philosophy and not on selling the product, for example, a clothing company pledges to donate 10% % of its sales to a charity in a commercial.

  • Causal advertising

When the advertisement relates to the reasons and judgment of the potential customer for purchasing the product, here logic, testimonials, and customer experiences are cited to promote this product. In other words, it is a type of advertisement completely contrary to the human interest advertisement, and in this type of advertisement most of the examples are written marketing advertisements.

  • Suggestive advertising

Suggestive advertising is mainly used when discussing product quality. Explains to the audience why the product or service is good. This may be direct or indirect. Advertisements selling paper towels, cleaning sprays, and cleaners usually use this method. You will find them marketing these products by writing a successful commercial under the “leading brand” or A competitive brand.

How to write the best written commercial

Now that you have a basic idea of what advertising is and its different types, how do you write a successful ad? One of the most important steps is to understand the best way for your ad to deliver your message. When selling toothpaste, a suggestive ad might be the better choice compared to scary ads. In another example, a car insurance ad that cares about human interest would be better than a causal ad.

How to write a marketing ad for your audience

You must understand your target audience before you start writing in order to create a successful marketing ad formula. If you know what your target audience accepts most, it will be easy for you to choose the type of ad, in addition to that you will know what to include in the ad to attract and maintain their interest. For example, if you want to sell trading cards to children, you can earn by adopting a funny advertising approach, or by (scare) human interest.

  • Focus on headlines when writing ad text

One of the most important elements of writing a successful commercial is the title of the ad. The title is what your target audience will see first and, as a result, convince them to watch the rest of the ad.

  • Use keywords when writing ad text

Similar to SEO, including keywords in the title when writing your ad text helps your ad reach your target audience’s Google searches and social media pages. To be clear, if you search for small (immediate) on Google, you’re more likely to get ads with the word “annual” ranking higher.

  • Be brief when writing ad text

Once you grab your audience’s attention with a headline, you need to keep it. The evidence is that the average person’s attention span lasts only eight seconds. Within those eight seconds you have to get your message across or give your audience a reason to care, and being as direct as possible with as few words as possible will make your ad stronger and better than traditional ads.

Storyboard Motion Graphic

Storyboard Motion Graphic

Storyboard Motion Graphic , Storyboard sequential illustrations provide a rough idea of the video format, which is the second step after writing the script in the video animation production process, there are many production companies that spend a lot of time drawing their own storyboard, so that they are able to easily turn their storyboard into a final video animation. Most storyboards start with a rough and preliminary, there are a large number of designs and finishes drawn before the final storyboard is finalized. In this article you will learn how to create a storyboard

Storyboard motion graphic

It is a creative scheme that displays and highlights the features and details of the work from the different scenes, the outline of the drawings, the images and the locations of the characters in addition to the various work shots. Animation video design service includes:

Writing an animated text or a 10-second video script.

Storyboard design that turns words into graphics that illustrate a video.

Animate animations and add creative effects.

Steps to design a storyboard motion graphic video

After the viral spread  of video content creation in the recent period, it has become one of the most important tools that help spread the idea and its ease of understanding and circulation on a large scale, and the importance of video has increased in marketing and reliance on it to reach new customer segments, the animation video was in the lead because it is a creative video that simplifies the message, and is fun for the viewer, achieves the results of the marketing plan and enhances the company’s profits. The following are the steps to design a motion graphic video:

1- The idea:

Why are you designing the video, what is the main purpose of using it, and what is the target customer segment? Just as we are keen on the creative side, we also focus on the business objective of creating a competitive video idea.

2- The scenario:

The duration of the video is usually not more than 60 seconds, and here comes the important role of writing the script to be able to include all the required information and guide the people to the main goal of the video while maintaining the narrative or feeling bored.

3- Storyboard:

It may be the most important step in the video industry, from organizing ideas through a brainstorming session to reach the best drawing method, composition and colors that reflect the commercial identity and achieve the goal of the video.

4- Drawing:

The stage of converting the concept into actual drawings, in which the framework of the style is approved by the client, and also each group that is drawn later is approved so that the video matches the ambition and perception of the client, and finally the complete drawing file is approved in preparation for the start of the animation stage.

5- Animation:

Relying on a team of professional animators who have the ability to translate and integrate all of the above so that the final video is enjoyable for the viewer, as each drawn frame is animated and put together on the voiceover, adding sound effects and music to give the magic mix to the video.

What the storyboard motion graphic service offers to clients

We all understand that the storyboard only presents the general idea of the video and is not a substitute for the directorial visualization. The storyboard provides detailed descriptions of shooting angles, camera position and angle, far or near, roughly rendering of the scene, character locations and more, be very careful what you add to the storyboard as the end result depends on what you have drawn and illustrated in it.

Start with pencil and paper Most professional animation works start with pencil and paper, or start with a large white board on which animators or designers spread their ideas and concepts. It simply takes time and creative imagination to create something as simple as characters, main characters, subs, etc.

How to apply a storyboard to a whiteboard

Start by applying your storyboard to computer animation software so it looks professional, but first drafts should always be created with a pen and paper or on a whiteboard You can label each box in your storyboard and then write a dialog or specific notes for each box detailing the scene and how make the transformation later.

Create scenes and shots, you will divide the story board into squares, each square contains a specific shot or scene, and then you will visualize the movement and color in each scene, you can figure out who is the main character or the most important scene through the scenario, then you can make it the center interest

The importance of focusing on a specific scene

Keep in mind that your video is not the same as a comic, which means that a viewer’s attention can be limited to just one scene and the scene you’re focusing on like the main character scene or your company logo scene, while a comic reader can look at the entire scene, focusing on all points, and the scenes before him tell the story in detail; So you need to create a storyboard to show the element or elements that you need to focus on

Consider the focus of your viewers when creating your storyboard; Because things out of focus may be forgotten or the viewer may not notice them. This is the reason why many viewers claim that the signs/logos in TV shows are extremely harmful to watch; This is because logos steal the focus of your presentation

Create a snapshot of your scene

When you draw your scene, you give a rough idea of the type of shot you want, but you need to remember that perspective is subjective, especially when you’re dealing with animation, as well as moving subjects or moving camera, you can comment at the bottom of the storyboard scene if it’s This is a medium shot, or a wide shot, or maybe a trail shot coming from the left, etc. to show your personal perspective on the scene

The importance of understanding the content of a storyboard

This may sound like silly and obvious advice, but you’d be surprised how many storyboard creators create their storyboards, then watch it days or weeks later and not remember exactly what each square or scene means, and can’t remember if the arrow in the image is the direction of the wind or the direction of Camera or direction of motion, so you should always take notes to help you remember storyboard details.

how to make a marketing plan

How to Make a Marketing Plan

How to make a marketing plan, many commercial restaurants provide excellent service and delicious food and end up going out of business due to the lack of a successful marketing plan that suits the restaurant and customers, without making a marketing plan for your restaurant, you will not be able to measure the performance indicators (KPIS) for your restaurant, and therefore it will take a lot of time to see if it performs poorly, which may cause it to shut down like the others. Marketing is just as important as the services your restaurant offers. Without marketing, customers won’t know you exist, and if they don’t know you, they won’t buy from you, so you’ll end up just like everyone else.

How to make a marketing plan ? 

Marketing plan: It is one of the most important reasons to ensure the success of your service, because it starts in the pre-service stages and even after it ends with after-sales services, and it also changes with market data changes, so we will discuss in this article: How to make a marketing plan for your restaurant and its most important points, plan template Marketing + Explanation of Marketing Mix, and other topics of interest to start-ups and medium-sized companies in the private sector.

How to make a marketing plan for restaurants?

A restaurant marketing plan is: the methods that restaurants follow to organize and implement marketing strategies to achieve their goals in a specific period of time.
Goals: What the restaurant seeks to achieve during a specific period.
The current location of the restaurant and its position in the market.
Restaurant competitors and identify their strengths and weaknesses.
The needs of the customers to whom the restaurant is directed.
Digital Marketing Plan Digital Marketing Strategies.
Key performance indicators and performance indicators, to implement each objective of the marketing plan.

The importance of a marketing plan for your restaurant

  • It defines goals and strategies alongside helping to make the right decisions and determines the best marketing channels that the company should focus on.
  • Setting smart goals for the company: that is, goals based on numbers and statistics, and set at a specific time.
  • Help make the right decisions based on pre-set smart goals.
  • Achieving marketing goals at the lowest possible cost.
  • Maximizing return on investment (ROI).

What is return on investment (ROI).

An abbreviation for return on investment, it is one of the most popular economic terms used in the business world.

It expresses the relationship between the value expended and expenses and the value of profitability obtained. It can be calculated by: (total return on investment – total costs).

Traditional marketing strategies for restaurants 

While digital marketing efforts have become the cornerstone of most marketing plans, the power of traditional marketing should not be overlooked.
Face-to-face interaction, word of mouth, and word of mouth are tried and true marketing techniques that still work.
Make sure to augment your digital marketing efforts with traditional marketing as well. This dual strategy makes for good marketing and when you switch it up you don’t need much effort.
Example: making celebrations and gifts on the street where the restaurant is located, and distributing some simple foods to passers-by.

How to make a marketing plan for your restaurant

Through these steps, you will be able to create a successful marketing plan, which is as follows:

The first step: analyze the situation

The current status of the restaurant: Is the restaurant less than 5 years old as a start-up, or does it have other branches?

The current situation of competitors: Is the competition currently high in the field of fried chicken or not, for example? What are your strengths and weaknesses?

Questions about the product for customers: Is the product suitable for the interested customer or not, what are the best places to locate the target customers, are they in public places, do they order via delivery, and what is the percentage of your demand? Online?

Customer status: the location of the target customer, his age characteristics, demographic factors, the nature of his personality, behaviors, and purchasing power.

Step Two: Create your brand

Before you begin brainstorming your restaurant’s marketing activities, review your brand’s mission, vision statement, unique value proposition, and brand positioning statement. These should already be in your business plan, but it’s important to review them with restaurant marketing. 

Step Three: Your target audience

Your target audience has been determined based on customer segment demographics, psychoanalysis, and behaviors. All restaurant marketing strategies must target one or more segments of your target market.

Run the following questions for each customer segment:

  1. Do they communicate on social media or visit websites?
  2. What do they do before they choose to eat at a restaurant?
  3. Do they prefer eating inside or outside?
  4. What kind of events do they enjoy?
  5. Do coupons or discounts affect them?

Feel free to add any questions related to the concept in which you are discussing customer segment behaviors, you will need to identify the reasons behind choosing one restaurant over another, so that you can properly speak to your target audience in a way that resonates with them.

Fourth step: SWOT analysis of competitors

Refer back to the competitive analysis you completed Depending on how you conducted the competitive analysis for your restaurant, pick 3-5 of your top local competitors. For each competitor, do a SWOT analysis:

Strengths: What are your competitors doing well? By understanding what your competitors are doing right, you can do it better.
Weaknesses: What could the competitor do better? Learn from your competitors’ mistakes by identifying gaps in your operations
Opportunities: How can you exploit your competitors’ weaknesses and do better?
Threats: Are your competitors offering something unique that you can’t?

Visit your competitors’ website for the latest promotions and campaigns, get coupons or free gifts Daily deals and specials Visit your competitors’ Facebook, Instagram, Twitter and blog, rate your followers and your content.

Step Five: Determine the price differences in the market

Repeat the SWOT process in your restaurant and identify the market differentiator in a statement. This statement should describe your advantage over competitors.

Examples of unique selling points are: lower prices, a unique location, special dishes, more attractive service, the atmosphere in your restaurant, or the culture you create.

Note: Your competitive advantage must be suitable for the customer, for example: we assume that you target customers don’t have high purchasing power and do not care about the quality of the product or service provided, the advantage here is not the high quality of the product, but the right choice here is the advantage of low price with additions such as Condiments and chips with every meal as a unique selling feature.

Step Six: Define your product strategy

Determines what products will be sold and how to display them, and sometimes create a unique strategy for each product for each market, whether it is local or on social media. Determine promotions and plan for each product, based on the analysis, it is very natural to change and adjust the strategy based on market data.  Monitor customer responses and competitor status on social media.

Step Seven: Select Marketing Channels

Marketing channels: are the places where your target audience is present, whether on site or on the Internet, namely: online, on any channel (LinkedIn, Facebook, Instagram, Twitter, Snapchat …) or being in shopping malls, of course, it you should  focus on the channel where your customers are the most present. Marketing channels differ in their marketing methods, for example, online marketing is very different from traditional  marketing in stores, because each requires different practices.

YouTube Channel Logo Design

YouTube Channel Logo Design

YouTube channel logo design. Professional logo design is one of the very important things today, as owning a YouTube channel has become one of the best sources of income that depends on modern technology in recent times, but why is YouTube channel logo design so important? This is what we will know in detail in our article today about designing the YouTube channel logo.

YouTube channel logo design

In order to earn real income from YouTube, your YouTube channel must meet several conditions, regardless of the type of content you provide. One of the most important of these conditions is your logo, which represents the appearance that reflects your professionalism at work. What is the YouTube channel logo design? For example, the YouTube video logo is the distinctive watermark that appears on videos uploaded by a specific channel, so most channel owners tend to design a custom watermark to preserve the ownership rights of the videos they upload to their channels. YouTube channel logo as the logo for all videos on the channel.

The importance of designing the YouTube channel logo

As we mentioned, the YouTube channel logo is the distinguishing mark of the YouTube channel, and it is an image of certain sizes that represents the visual identity of your channel on YouTube and Google. The YouTube logo appears on the channel pages, the YouTube search results page, and the page for watching the videos that you upload to the channel. The channel logo is the same as the traditional business identity design. But why should you design a professional YouTube banner?

In fact, the logo is the first thing many people see about your YouTube channel, and many of them judge the quality of the content on the channel by the quality of the logo. So, if you are looking to increase the number of views and thus increase your earnings, then you must design a professional logo for the channel, and if you want to become a popular YouTuber, then you must first capture the attention of your audience with a unique and professional YouTube banner, because your YouTube banner will appear in Too many places, more than any other element on your channel.

Where does the YouTube channel logo design appear?

An excellent logo gives you presence, distinction, and inspires confidence. Make your logo engraved in everyone’s memory. Including an image that represents the entity and core of your brand, your logo will appear in the following places:

YouTube channel logo design

  • while watching the video
  • inside the channel page
  • From the comments on the video
  • Subscriptions
  • selected channels
  • related channels
  • Search results page

Criteria for successful logo design

Understand the nature of the target audience, as there is a special nature to the design of the YouTube channel logo because of the different places in which the logo appears, it usually appears in very small sizes compared to other logos, based on this special personality, we need to work on designing an attractive and attractive YouTube banner that is positive and clearly visible on Despite the small space it provides. Therefore, one of the criteria for designing a successful logo is to have a clear meaning and express the nature of the content that the channel publishes. In addition, it must meet professional design standards such as the creative idea, consistency of colors and patterns used, and the use of color philosophy to express content in an attractive and simple way. Also, the logo must be unique and distinctive so that people can identify the channel on YouTube once they see your logo and distinguish it from all other channels, and this is one of the important factors that lead to increase in audience and income from channel revenue.

YouTube banner design pricing

The cost of designing a YouTube banner or banner varies greatly depending on the design requirements and the type of banner used in the channel.
While a simple logo design for a start-up channel differs in price and cost from a logo design that has a lot of details, importance, meaning, and the message it conveys.
This is usually done after an in-depth study of the channel’s content and target audience.
There are relatively cheap prices offered by ready-made design sites, but in the end they do not provide the required quality.
For professional logo design prices, please contact our sales team now.

Steps to professional logo design

To be able to say that we will create a truly professional banner for your YouTube channel, the work must go through several important stages, such as the following:

First Step: Study the nature of the content being broadcasted on the channel and watch some of the videos that have already been posted or will be posted.
The second step: studying the way visitors interact with videos, the percentage of new subscriptions, and the percentage of likes and comments.
Step Three: Understand the demographics and interests of your target audience and how to engage this segment to watch videos.
Step Four: Think of a creative idea that can convey the marketing message to the right audience in an ideal way.
Fifth step: implementing several models for this idea and designing more than one logo to choose from.
Step 6: Choose the most effective, powerful and aesthetically pleasing logos, and put the final touches on the logo.

All these steps are very important because if followed correctly, you are guaranteed to get a professional logo design for your YouTube channel.

How to design a logo

If you don’t have a Canva account yet, you can sign up with your email, Facebook, or Google account. Already have an account? Simply sign in to start designing your newsletters, find banners on the homepage, click on a blank page or template to get started, then choose a professionally designed template Browse Canva’s huge library of banner templates to customize your logo. Find logo designs that fit a variety of businesses and needs, like gaming, food and drink, sports, and more, then follow these steps:

  • Customize your logo design

Make sure your logo perfectly matches your branding by tweaking everything in the design. Change fonts, change color schemes, and add your own text and images to make sure your logo speaks for your business.

  • Get creative

A drag-and-drop tool makes logo design fun and easy Browse millions of icons, images, stickers, and vectors to use Try tools like image flipping, image filters, and animations to add more oomph to your design.

  • Download it, share it and create your brand identity

Once you are satisfied with your logo, go ahead and add it to all your branding and marketing designs, save it as a JPEG, PNG or even PDF for printing, share on all your social media platforms straight from Canva.

  • Open a new logo design

Get the personality you need with the right colors. Colors highlight the essence of your brand. Are your brand colors bold or traditional and dignified? You need to think deeply about the message you want to convey in your brand, and then choose the colors that present the right image for it. Canva’s logo templates are created using professional, designer-approved color palettes. If you have a different idea, you can modify the colors in various aspects of the logo design easily and for free

Canva Design Program

Canva Design Program

The Canva design program is one of the programs designed by Melanie Perkins and Cliff Obrecht in addition to Cameron Adams in Australia in 2012, after the launch of the Canva website, the site gained more than 75 thousand users, this site was developed over several years in order to have access to this amazing premium version at the present time, but with the increase in the number of users around the world, the value of the Canva program company has become more than $ 6 billion for the year 2020, as the company is constantly developing and growing, and its estimated value is expected to double by the year 2025 .

Canva design program

The Design Canva program appeared in the year 2013, and it is one of the online design and publishing tools, which aims to make all people around the world design and publish whatever they want anywhere, through ready-made online templates for creating these designs, as it contains Attractive and easy-to-use interface, with many templates to choose from, there are more than 8,000 templates to create more than one type of designs for publications, infographics, social media images, and email messages, as Canva provides images, graphics, elements, video design, backgrounds, and also Various texts and fonts.

What is this Canva application?

Canvas is a program that is also a network to help create graphics through the Internet in an easy to use way, so users can import images, draw banners and logos through these templates, and can pay through the use of premium images brought by Canva, and because of its popularity on Institutional and individual level, many people use this software in a specific design.

Therefore, canva is a visual design foundation system that was launched in 2012, as this program provides ready-made templates through the Internet to be used while creating a design for any website.

The program provides attractive and easy-to-use interfaces along with a large number of templates through which more than 100 different types of designs can be created, such as blogs, charts, social networking images, emails and posters.

It is a free online graphic design tool that allows the user to create invitations, business cards, flyers, banners, as Canva has developed several professionally prepared templates to help with the designs.

Where you can upload your own images and add them to the program’s templates and modify them easily, as you can have an account on the Canva site, a free copy of Photoshop, so the goal of the Canva program is to design easily, as special prices for companies and advanced memberships are available.

What are the advantages of the Canva application?

The Canva design program has several specifications, including:
Canva Design Program

  • Canva design program is easy to use

It contains a very simple interface, which helped many users to get an easy experience by using this program, in addition to that the program interface made it suitable for all beginners, as it is possible through it to learn design through programs as well.

  • Editing your designs.

Where the user can, through the Canva program, modify the designs with the touches that you want to add to the design in order to make it appear better.

  • There are many design templates

Therefore, the Canva Designer program supports many templates that can be used and modified by writing the text that you want on it so that you can use it and make the design suitable for personal use, as there are several templates for all topics that users want, such as graduation, logo, marriage and learning templates.

  • Register through your e-mail

The program asks the user when using it for the first time to register through his email, and this helps to obtain the old designs that the application saves in case you delete the application, by entering the email that was used the first time.

  • The Canva program does not occupy a large size

One of the best features of the canva program is the small size of the application, which does not affect the performance of the mobile phone while using the application, in addition to the fact that the application does not occupy much space on the phone.

  • Lots of pictures

The Canva program is characterized by the fact that it contains a large number of images, through which it can be used to implement its own designs

  • Formation of a work team through it

Canva users can create a team to work collectively in order to produce the best image for the design they are working on.

  • Share designs

Through the program, the user can share the images on different social media platforms or be downloaded on one’s personal desktop. 

  • No watermark

One of the best features of the Canva program is that it does not put watermarks on the designs that are made through it, so its only goal is to help its users obtain designs of their own.

What are the uses of the Canva program for designs?

People in many fields can use this program

  • T-shirt design and mug design.
  • Design invitation cards for various occasions.
  • Promotional cards design.
  • Video design.
  • Design a restaurant or cafe menu or a service menu.
  • Design advertisements for financing social networking sites.
  • Stikers design for printing.
  • CV design.
  • Design an annual calendar, months and days.

How to design in Canva

To start designing your own using the Canva program, the designs follow the following

  • Login to the Canva website and  Determine the type of design or purpose of use.
  • Clicking on the (start design) button or “create a design”, when you select the type of design, you will see a long list of options that you can choose from according to your design goal, Facebook post, logo, video and much more.
  • When you enter the interface of the Canva site, you will notice that there are tools on the left of the page that will help you in your design. Canva offers a series of ready-to-use templates.
  • The results of your search will appear. Canva allows you to upload your own elements, choose from the collection of images that Canva offers you. There are a wide variety of icons, shapes, and logos to help with your design.
  • The program has pre-designed text in many different formats that you can change as you wish, soundtracks for your videos can be put in.
  • There are several options on this tab depending on the topic of your video (cities, fashion, business, beach, etc.).
  • If you’re not using a design (i.e. you’re starting from scratch), you can use one of the many background colors and images here.
  • The files in which your previous designs are located can be enlarged or reduced, so this is used in order to make your work area larger or smaller.
  • Through the program you can create your own design. Another new page can be added to your work. The program allows you to know which page you want to browse.
  • You can set a name for your business.
    User can share your design with anyone. There is a download button for your design, and there are other ways to share your design on social media or save it to Google Drive.

Why you SHOULD judge a package by its design!

If you’ve ever searched your local store shelves and seen products with packaging that seemed obnoxious, overwhelming, or even too plain, you understand the importance of product packaging design.

The packaging design is like the face of your product.

It is the first thing consumers see about your product. Whether your packaging leaves your product visible or invisible, your packaging continues to play an important role in how consumers view your product before opening it. If consumers are disconnected by your product packaging, chances are they won’t buy it and will never discover the importance of your actual product.

Unless you are a graphic designer, it is best to leave the product package design and printing of your products to the specialists who do this for a living.

Letting a graphic designer design your package allows you to have attractive, easy-to-read and informative packaging.

Graphic designers understand what works in each industry and know how to get the most out of their packaging to attract the attention of consumers, as well as hold their attention for more than a few seconds.

Shelves are full of competition, so having a leg up on shelf space and consumer attention is important.

Advertising message on the package

Die Cutting your product label also serves as a printed message for consumers.

It’s what gives consumers an idea of what your product is and how it works without having to read the fine print or read the instructions thoroughly. Consumers want to be able to take a look at a product and be able to understand what it is and how it works in seconds.

If it takes more than a few seconds, consumers are likely to move on to the next product on the shelf.

Competition is too fierce and time is too short for most consumers to make choosing a product a long process.

Since your time is so short to capture the attention of consumers, as well as to hold their attention, it is important to use the best possible product package design.

The best way to ensure that you are using the best is to use a graphic designer who has helped various industries and understands what works and what does not work when it comes to packaging design.

It is not worth leaving your product to chance with poor packaging design – use the experts and give your product what it deserves.


Here’s why personal branding is so important!

Having a personal Branding reputation is very important to keep a job, to find it, or even for others to change their perception of you. Personal marketing is about forging an identity that is based on your skills, knowledge, and projects to achieve differentiation.

What is personal branding?

It is the set of attitudes and strategies to be able to sell yourself to a company, a social group or to promote your services or products. That is, it is the process of creating, managing and communicating a brand or yourself.

Each of your actions projects an image of you. Therefore, each of the messages you sent by your actions, must be cared for as a well-defined strategy to achieve its goal.

The importance of “selling” yourself

The personal brand is of great help during your professional career, because it values your skills and knowledge. If you are immersed in a selection process, your brand will make you stand out from your competition, who this time will be other candidates for the position. A good brand image will speed up the selection process. Sell yourself as a professional.

What works is the perception that others have about you and you must send the messages carefully and correctly. Use the different channels that technology offers you and generate your own quality content. Work on your brand to define the image you want to convey and, the more it resembles reality, the better it will be for you.

Those professionals who have designed and know how to project a brand image, have the possibility of accessing positions with better outcomes.

Personal marketing

Thanks to personal branding you can have more opportunities, but it is also important to know that, if you are working independently or for a company, you must take care of your image and, above all, what others perceive of you. In all professions, there are references that inspire others. If you also want to be a benchmark in your field, you need to work on your personal brand.

Whether you are an entrepreneur or a corporate employee, you need to take care of your image to obtain the approval of users and customers.

Sure you worry about taking care of the products, but you are the first product of your company and you must take care of yourself as much as you take care of any other aspect of the production chain or the customers themselves. If you want a user to buy your company’s products, offer them confidence, security and actively listen to them. All these are characteristics that you must take care of every time they have noticed you. You must show them your professionalism so that they continue to trust you.

A company can close or you may change your career path, but, if you are the person with the best image of a company, surely you are not short of very tempting proposals.

Branding is a kind of resume

Talk and write about what you can do. That will let companies looking for talent know that you exist. You need to gain visibility and notoriety if you want to have new job opportunities.
If you work on your personal brand, you can achieve the success you seek, turn your life around and work on what you have always wanted. Do not forget that this article is an excellent way to add value and create a community of followers.

Social Media

Which Social media platform will dominate the market in 2022?

The social media platform that will dominate in 2022 have one major thing:  it provides an approach to connect with public figures or favorite brands on a more personal level.

The preference of consumption in social media platforms has changed with the passage of time and the pandemic. The covid-19 pandemic caused people to stay at home to avoid the spread of the virus, resulting in a greater number of users connecting to social media platforms and streaming platforms.

Different companies choose to use different social media platforms to achieve their objectives (depending on their products or services) since not any platform is as efficient as another.

Despite this, new social media platforms have shown their evolution and favoritism on the part of consumers, due to the new consumer experiences they provide, but which ones will dominate the market in 2022?

We all know that there are certain social media platforms that have been predominant in the market for years, however, during the pandemic different platforms exploded in popularity and managed to position themselves effectively and show their exponential growth, so if you are not in them, it would be worth getting involved to be able to elaborate new marketing strategies; So…without further ado; here are the social networks that will dominate in 2022.


It is not news that Facebook will continue to be the giant of social media platforms since it continues to be the most used social network in the world, with more than 2.2 billion active users per month. Thanks to the fact that this platform is one of the ones with the greatest possibilities of content creation, it will continue to show itself as a leader.

Twitch as a social media platform ?

This streaming platform has managed to demonstrate its importance within the internet community and its characteristics make it one of the platforms that should be targeted to carry out new marketing strategies. This platform allows us to create different content that was of particular interest to users during the pandemic. Its effectiveness lies in the fact that we can enjoy various contents that show us a closer side between influencer and user, achieving greater connectivity by having the opportunity to carry out daily interactions even with public figures.


Twitter has been effective in the face of new trends, in addition to its latest updates and future plans with new functions, will allow it to have even more support from the influencer and content creator community, since it will support them with the possibility of monetization (even with Bitcoins), creation of audio content, in addition to providing financial, technical and marketing support. Twitter will grow its level of influencers membership during 2022.


TikTok has achieved a user increase of 60% in 2019, in 2020 the app was already downloaded more than 14 million times and is currently the seventh most used social network in the world. 

The user has shown his comfort in front of this platform since it is ideal to be entertained for short periods of time due to its short videos, easily viral, and showing thousands of people making content that you are looking for. This platform will continue to grow and will become one of the social networks that will dominate during 2022.


The platform most used by influencers worldwide will continue in trend thanks to its image and video format, where brands and other idols are present. In addition, its reels have shown effectiveness in the acceptance of content, however, this will not have exponential growth during 2022 unless it opts for some new update.

Graphic Design

How Graphic Design is Crucial in Today’s Business?

In today’s competitive Graphic Design market, a business has to do everything possible to stand out from its competitors. For this reason, it is essential to have a perfectly defined company identity (from the logo to the website).

Let us begin with the basics; What is graphic design?

It is a process of combining images and text for communication purposes. In other words; it is the art of merging different elements that result in an effective message. In short, it is a very creative technique for the transmission of ideas.

What benefits does graphic design bring to your company?

Graphic design helps to optimize your brand communication; that is to say, it looks for the best way to communicate. Keep in mind that a brand with a well-shaped image will:

1- Differentiate your company from the competition.

2- Improve the concept of your business.

3- Attract customers.

4- Add value to your company.

5- Help identify your business.

Why is graphic design important?

Corporate identity is what makes the first impression that the client has of your business. Remember that, as the saying goes, “we don’t get a second chance to make a good first impression.” This is why an unattractive or not too intuitive design can determine the success or failure of your website.

What can a specialized company do for you?

Even if you have the basic tools and knowledge to defend yourself, it is true that a professional in the field is capable of doing what you do … but better. It is advisable for each person to dedicate themselves to what they really like and do well, leaving the rest of the tasks to experts in the sector. Thus, a graphic designer can be in charge of:

Logo design and branding
Advertising brochures and flyers.


Business cards

Advertising banners.

As you can see, the universe of graphic design is complex … but very beneficial for your brand. If your company still does not have its own corporate identity, what are you waiting for?