Smart Media Company is at the forefront of innovative media and content solutions. We specialize in crafting dynamic and impactful digital experiences that captivate and engage audiences. Our team is dedicated to pushing boundaries and setting new standards in media strategy and execution. If you’re passionate about driving brand success through creative content and strategic social media management, we’d love to hear from you.
Position Overview:
We are looking for a skilled Social Media Coordinator to join our team and take charge of our social media content creation, advertising campaigns, and performance analytics. This role is ideal for someone with a strong background in developing and executing social media strategies, producing compelling content, and leveraging data to drive results. You’ll play a key role in enhancing our brand’s presence and engagement across multiple social media platforms.
Key Responsibilities:
- Content Creation: Develop, create, and curate engaging and original content (text, images, video) tailored to our brand and audience across various social media platforms.
- Ad Campaigns: Plan, execute, and manage social media advertising campaigns, including budget allocation, targeting, and optimization to maximize ROI.
- Strategy Development: Collaborate with the marketing team to design and implement comprehensive social media strategies that align with business goals and objectives.
- Analytics and Reporting: Monitor, analyze, and report on social media performance metrics. Use insights to refine strategies and enhance campaign effectiveness.
- Trend Analysis: Stay current with social media trends, emerging platforms, and best practices to keep our strategies fresh and innovative.
- Engagement Management: Foster and manage community engagement, responding to comments and messages in a timely and professional manner.
- Collaboration: Work closely with internal teams to ensure cohesive messaging and alignment with broader marketing initiatives.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field, or equivalent work experience.
- Proven experience in social media content creation, advertising, and strategy development.
- Strong proficiency in social media platforms and advertising tools (e.g., Facebook Ads Manager, Google Ads, LinkedIn Ads).
- Expertise in social media analytics and reporting tools (e.g., Google Analytics, platform-specific insights).
- Excellent communication skills with the ability to craft compelling and persuasive content.
- Creative thinking with a keen eye for design and detail.
- Strong organizational skills with the ability to manage multiple projects and deadlines.